Professional ServicesStrategic Marketing

First Impressions are

Everything

When you walk into a business, you almost immediately get a “feel” for who the business is, how they operate, and their level of professionalism. These items are all structured and brought together because of their brand. Most don’t realize it, but every aspect of how you decorate your building says ALOT about who you are as a business.

This same representation of who you are should be carried out into every aspect of what you do. Whether you are advertising online, offline, offsite, or on the side of a bus, that “feeling” of who you are needs to be there. Research has proven that if you can portray your brand, and what makes you different in every aspect of your advertising you are significantly more likely to convert and create a lasting impression.

We will help you put together a strategy (and deploy it if requested) that will tie in all of your advertising into the same look at feel. This doesn’t mean that you cant talk about different items in each medium, it just means that the basic look and feel of the graphics or ad copy themselves need to always be consistent.

Re-Marketing – this is a very effective way of bringing consumers back to you, back to your site, and keeping you on the top of their mind. Example: Let’s say that you sell Mobile Phones. A consumer comes to your site and looks at a particular phone and then leaves your site and goes elsewhere. Specially targeted ads get deployed into multiple ad networks (Facebook, Instagram, Kijiji, Google Partners etc) all focused on keeping that particular device in-front of the consumer wherever they go online, these ads focused specifically on that device that your consumer was interested in, bringing them back to YOU when they are ready to purchase.

Targeted Video – If pictures are worth 1000 words, videos are worth 100 million words. Using Targeted video deployed in multiple locations can get your customer excited, intrigued, emotional or any other number of emotions that you cannot achieve with any other medium. As you know, if you can spark an emotion in someone (a positive one) they will never forget you and are considerably more likely to purchase.

These are just a couple of things that we bring to the table to help you grow your business. Contact us today to set up a consult.

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    Effective Marketing requires an
    Omnidirectional Strategy

    Pay-Per-Click Advertising (PPC)
    Ensuring that you're present whenver you customers are searching for your product (or your competitors) can you give you a very strong edge in the market.
    Over 95% of Text messages are read within 3 minutes of being recieved. Using an effective message, a strong call to action (and a few more key items) you can create immediate, measured reposonse. When used correctly SMS marketing is an invaluable tool
    Email Marketing
    Used Correctly, email marketing is a great tool to build engagement with your customers and maintain their attention and focus. Used improperly and you will end up wasting your money and upsetting a great deal of your subscription base.
    Targeted Display and Re-Marketing
    Using rich, engaging content to create ads that run across our Ad Partners network will not only keep you Top of Mind with your clients but will also help to re-engage them in your brand, increasing revenue opportunities.

    An Omni Directional strategy should consist of:

    Multi-Channel Messaging
    We don't focus solely on 1 or 2 methods to get in-front of your demographic, we feather many different channels and make multiple platforms work together to communicate with your customer base in an organic and non-intrusive manner.
    Congruent Online and Offline Approach
    We alot of people miss, is that your message and your brand needs to be consistent across all channels and verticles. Not only do we make sure that all of our digital campaigns are speaking the same language, with the same voice, but we also work to ensure your offline and in-store messaging is following suit.
    Simplicity
    One of the simplest, yet by far the most widely unnacomplished aspects of your marketing campaign is Simplicity. Keep the message simple and most importantly make it as simple as possible for your end users to purchase. Transparency and Simplicity go hand in hand in this respect.

    Lets Chat!

    Let us know how we can help! We will get back to you ASAP.
    Call Us:
    780-439-1033
    780-328-0945
    Email Us:
    [email protected]
    (no soliciting)

    Lets Chat!

    Let us know how we can help! We will get back to you ASAP.



      Call Us:
      780-439-1033
      780-328-0945
      Email Us:
      [email protected]
      (no soliciting)
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      Forgenet Technologies Corp.

      Software Development, Web Development, Marketing Strategy, Business Intelligence and Strategic Planning – Proudly Canadian!

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        Forgenet Technologies Corp

        Software Development, Web Development, Marketing Strategy, Business Intelligence and Strategic Planning – Proudly Canadian!

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