Now that you’ve probably had your mind blown (keeping in mind that these statistics are ONLY based on YouTube, and there are many other online video services). You are probably re-thinking your current marketing strategies, wondering if they are effective anymore. Truth be told, regardless of the media type (Analog – such as Magazines and Newspapers or Digital Media) they are effecive. They are substantially more effective when used in conjunction with each other that by themselves, but at the end of the day, this is all about eyeballs.
You have probably heard from many people that Newspapers and Magazines are dead etc etc, that couldnt be further from the truth. People are still consuming this media daily… it comes down to:
- Am I talking to the right people?
- Does the Cost of the Medium Justify the Return?
- Do you have a cohesive marketing strategy? or are you running your mediums as individuals?
These are all things that we are here to help you make sense of and capitalize on.